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Digital marketing spend to hit $118bn by 2021, but budgets will shift to experiences

Date: January 26, 2017

Multichannel(s): Digital Marketing

Added by: Mayra Ruiz-McPherson

US Digital Marketing Spend Will Near $120 Billion By 2021

Date: January 26, 2017

Multichannel(s): Digital Marketing, Online Advertising, Social Media Marketing

Added by: Mayra Ruiz-McPherson

US Digital Marketing Forecast: 2016 To 2021

Date: January 24, 2017

Multichannel(s): Digital Marketing, Online Advertising, Social Media Marketing

Added by: Mayra Ruiz-McPherson

Study Suggests Reallocating 6% of Marketing Spend to Programmatic Will Increase Marketing ROI 22%

Date: December 4, 2016

Multichannel(s): Advertising Spend, Programmatic

Added by: Mayra Ruiz-McPherson

Snap to unlock budgets: Inside Snapchat’s pricey pitch to advertisers

Date: November 3, 2016

Multichannel(s): Digital Marketing, Social Media Marketing

Added by: Mayra Ruiz-McPherson