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Mobile Marketing Will Generate $400 Billion in Sales by 2015

Date: June 17, 2013

Multichannel(s): Mobile Marketing

Added by: Mayra Ruiz-McPherson

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If you sell directly to U.S. customers or provide marketing services to clients who do, pay attention. A recent report says a growing mobile market is already generating billions in U.S. sales. And businesses are also spending billions to market to customers via mobile channels.

The Mobile Marketing Association, a global trade association for the mobile marketing industry, says those numbers are only going to increase.

Consider that last year mobile marketing generated an estimated $139 billion in U.S. sales. This figure takes into account both business to business and business to consumer sales.

SourceSmall Business Trends

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